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Imperial Brands (IMB.L) Technical Analysis & Signals

2,870.0p▲ +2.32% Hold

Daily technical summary · updated 2026-07-17

As of 2026-07-17, Imperial Brands (IMB.L) shows an overall Hold technical signal with 54% confidence, based on ~20 indicators computed on daily prices. Its 14-day RSI is 62 (neutral). The MACD line is above its signal line (bullish momentum). The stock is in a downtrend (below its 200-day average). Active alert(s): MACD bullish crossover.

Oscillators

Buy

Summary

Hold

Moving Averages

Strong Buy

Interactive price chart

Price chart 👆 press & drag up/down on the chart to measure a price range — the price shows at your cursor

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Range selection

Key levels ATR-based target/stop, weekly pivots & Fibonacci — a sense of range, not advice

ATR (14d)77.16
Pivot R33,242.0p
Pivot R23,076.0p
Pivot R12,973.0p
Pivot P2,807.0p
Pivot S12,704.0p
Pivot S22,538.0p
Pivot S32,435.0p
Fib 0.0%2,626.0p
Fib 23.6%2,794.5p
Fib 38.2%2,898.8p
Fib 50.0%2,983.1p
Fib 61.8%3,067.3p
Fib 78.6%3,187.3p
Fib 100.0%3,340.1p

👆 Tip: click any indicator row in the tables below to plot it on the chart.

🔔 Alerts

🟢 MACD bullish crossover
The MACD line just crossed ABOVE its signal line — a classic early sign that momentum is turning up and a new uptrend may be starting. A common early buy signal — strongest when it happens on rising volume and with price above its 200-day average. Watch the next few days to see if the upturn holds before committing.

Oscillators

IndicatorPeriodValueSignal
RSI14d61.97Neutral
Stochastic14,3,328.71Neutral
StochRSI14,3,382.56Sell
CCI20d167.95Sell
WilliamsR14d-59.75Neutral
MACD12,26,9-0.7329Buy
Momentum10d78.0Buy
AwesomeOsc5/34-24.1482Neutral
UltimateOsc7/14/2851.18Neutral
ADX14d30.64Buy

Moving Averages

IndicatorPeriodValueSignal
SMA1010d2751.3Buy
EMA1010d2768.3994Buy
SMA2020d2764.5Buy
EMA2020d2765.0333Buy
SMA3030d2768.2333Buy
EMA3030d2769.7147Buy
SMA5050d2771.9565Buy
EMA5050d2793.3838Buy
SMA100100d2897.5167Sell
EMA100100d2865.9562Buy
SMA200200d3016.8181Sell
EMA200200d2922.882Sell
VWMA2020d2767.9546Buy

Volume

IndicatorPeriodValueSignal
OBVcum108691722.0Buy
MFI14d61.19Neutral

Volatility

IndicatorPeriodValueSignal
Bollinger%B20d,2σ1.08Sell

What do these signals mean?

The overall Hold reading blends around twenty technical indicators — momentum oscillators (RSI, MACD, Stochastic), trend (moving averages, ADX), volume (OBV, MFI) and volatility (Bollinger Bands) — each voting buy, hold or sell on Imperial Brands's daily price. RSI below 30 is oversold and above 70 overbought; a MACD line crossing above its signal line is a bullish momentum signal; price above a rising 200-day average indicates an uptrend.

Latest news · IMB.L

Recent headlines via Yahoo Finance — subjective context on top of the indicators, not a signal.

Imperial Brands Pulls Vaping Business From U.S.
The Wall Street Journal · 2026-05-12

Imperial Brands (IMB.L) — frequently asked questions

Is Imperial Brands (IMB.L) a buy or a sell right now?

As of 2026-07-17, Imperial Brands has an overall Hold technical signal at 54% confidence, aggregated from about 20 daily indicators. This is automated technical information for education, not financial advice.

Is Imperial Brands overbought or oversold?

Imperial Brands's 14-day RSI is 62, which is in neutral territory.

What does Imperial Brands's MACD say?

Imperial Brands's MACD line is above its signal line — a bullish momentum reading.

Is Imperial Brands in an uptrend or a downtrend?

Imperial Brands is currently showing a downtrend based on where its price sits relative to its 200-day moving average.

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⚠️ Not financial advice. DailyTechnicals provides automated technical information for educational purposes only. Technical indicators describe probabilities, not certainties, and have not been shown to reliably beat a buy-and-hold strategy. Do your own research and consider professional advice before investing. Data may be delayed. © 2026 DailyTechnicals.